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Sidra Shaukat is the Beauty Buff
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Natural health and beauty author, writer, broadcaster and expert

Let's widen the perception of what we consider to be beautiful

I'm tired of the notion of the ideals of beauty. As little as 20 or 30 years ago, the definition of beauty was Northern European, tall with blonde hair and blue eyes. Anyone who is outside this 'little box' was just 'ugly'.
I'd like to think that now in the 21st Century, we have moved on from these narrow confines. We have super-talented and stunningly beautiful Beyonce Knowles flying the flag for women of colour, Frieda Pinto, showing the petite, delicate beauty of Asians and Eva Longoria giving Latinas inspiration with her dark, good looks.

Now is the time to look for the beauty in you, and appreciate what you have to offer, instead of feeling inadequate and insecure next to an airbrushed illusion of perfection.

Natural Skincare - the slimline, handbag size book packed with Sidra Shaukat's 20 years expertise as a natural health writer.

Get it now from Amazon by clicking the button below:

Celebrity Favourite
Nuxe Multi-Purpose Golden Oil

Make-up artists and celebrities love Nuxe Huile Prodigieuse Or Multi Purpose skin, hair and body oil. It gives a lovely sheen and shine. Multi-purpose care with precious oils and Vitamin E. A dry oil, that is not greasy but gives a healthy, golden shimmer. Rumoured to be used by pop princess Kylie Minogue to give her even more of a golden glow, if that's possible.

There are various sea salt scrubs available on the market, but you can make your own. Raw sea salt is available from most supermarkets. Just mix with your favourite body oil, coconut oil is the best and rub vigorously all over the body. If you have sensitive skin, use granulated sugar instead of salt. Pay particular attention to the thighs to reduce and prevent cellulite. An extract from Natural Skincare by Sidra Shaukat (Lulu publisher) from Amazon.com.

Gwyneth Paltrow loves coconut oil

Coconut oil - The perfect anti-ager for skin!

Coconut oil is rich in lauric acid, known for being antiviral, antibacterial and antifungal. This makes it a beauty tonic for both internal and external use. It will rejuvenate your skin and prevent wrinkles. It is an excellent massage oil. Used as a skin lotion for healthier, younger skin, it prevents destructive free-radical formation and protects against them. It helps to keep your skin from developing liver spots, and other blemishes caused by aging and over exposure to sunlight. It prevents sagging and wrinkling by keeping connective tissues strong and supple. In some cases it might even restore damaged or diseased skin.

The oil is absorbed into your skin and into the cell structure of the connective tissues, limiting the damage excessive sun exposure can cause.

Coconut oil will not only bring temporary relief to your skin, but it will aid in healing and repairing. It will have lasting benefits, unlike most lotions. It can help bring back a youthful appearance. The coconut oil will aid in removing the outer layer of dead skin cells, making your skin smoother. your skin will become more evenly textured with a healthy "shine". And the coconut oil will penetrate into the deeper layers of your skin and strengthen the underlying tissues.

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Melvita Launch

Sidra Shaukat interviews Simon Ford, Brand Manager of Melvita UK (thebeautybuff.com)

Leading beauty author and writer Sidra Shaukat, interviews the enthusiastic and knowledgeable Simon Ford of Melvita UK. French have always been leaders in skincare. Launched in 1983, it is even more relevant today, as the expansion included a launch Melvita in UK. Made in an ecofactory in the beautiful Ardeche valley of France. Bernard Chevilliat, the founder was a beekeeper, so Melvita means honey and life. It ws the first organice skincare range, with an EcoCert branding label 'BIO' in every product. Launching worldwide and online in January in the UK. Later on in the year, products will be available in retail shops and through wholesalers. Every single product is certified organic by EcoCert, with products that are technically advanced with proven efficacy.